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Priya Desai headshot

By Priya Desai

05 Jan 2025

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A Week With Amplifyd Insights

A Week With Amplifyd Insights

Monday: Narrative briefing

At 8:00 a.m., Amplifyd drops an executive-ready update in Slack. It highlights blended ROAS, key cohort shifts, and a creative fatigue warning for our evergreen prospecting campaign. The team starts standup discussing actions—not data wrangling.

Tuesday: Deep dives in minutes

Merchandising asks how last week’s launch performed. We filter the Insights dashboard by SKU and see contribution margin, ad spend, and retention projections. Amplifyd suggests promoting a high-performing bundle to email subscribers who purchased in the last 60 days.

Wednesday: Automation guardrails

An anomaly alert flags a rising CPA on Meta. Strategy recommends rebalancing budget to a higher-performing audience and refreshing creative with new hooks. We review the projected lift, approve the change, and Amplifyd executes directly in Ads Manager with our guardrails.

Thursday: Experiment review

The optimization queue surfaces three winning tests and two that need iteration. Amplifyd automatically generates documentation with screenshots, hypotheses, and outcomes so we can share learnings across pods.

Friday: Stakeholder alignment

Amplifyd emails a condensed weekly brief to executives covering highlights, risks, and the plan for next week. Meanwhile, channel owners receive tailored digests with the actions they own. Everyone heads into the weekend confident about what’s next.

Ready to run your own playbook? Join the beta and get early access to Amplifyd Insights.

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